Care and Advice

Young couple sitting in backyard holding a cat and a dog

Have a Question About Your Pet?

Cat Care

What Do Cats Eat?

3 mins read

Cats can be quite tricky when it comes to food with some happily eating anything and others turning their noses up at everything. Read our article on what cats should eat and what they need in their diet to ensure they’re healthy and happy. Some cats can be finicky eaters, sticking their nose up at foods that don’t satisfy their taste buds, whereas others will happily gobble down the same dish day after day. Each cat is unique in their preference and it’s important to understand what cats like to eat to ensure that they’re getting all the nutrients they need to thrive.

Feeding & Nutrition

Behaviour & Training

Your Cat's Age in Human Years

3 mins read

According to popular legend, one human year is the equivalent of seven ‘cat years’, but in reality, a one-year-old cat is much more mature than a seven-year-old child. How old is my cat in human years? Although there’s no reliable scientific way to calculate the relationship between human and cat years, it’s generally agreed that the first two years of a cat’s life are roughly equal to the first 25 of a human’s. After this, each additional year is around four ‘cat years’. This means if your cat is six years old, their equivalent cat age in human years will be around 41. Find out how old your feline friend is using ourcat age calculator Don’t worry, we’ve done all the math for you! Check our calculator at the bottom of the page and find out your cat’s age in human years at a glance. What is the average life expectancy of my cat? The true answer is that it depends, but indoor cats usually live longer than outdoor cats. On average, indoor cats live 16 to 18 years and some even reach the venerable age of 20. Life expectancy in cats also varies depending on the breed, as some cat breeds will naturally live longer than others. For example, Siamese and Manx breeds are said to live the longest, so could reach a ripe age in human years! Did you know that according to some sources, the world’s oldest cat lived to be 34? That’s 153 in cat years! Read more fascinating cat facts here. Cats’ life expectancies have increased dramatically in the last few decades. Although it’s never enough, we’re spending more and more time together with our feline friends and that can only be a great thing. How can I tell my cat’s age? To find out how old your cat is, it’s best to take them to a vet. But you can still look for tell-tale signs of a cat’s age and health. Teeth Teeth can’t pinpoint the exact date for your feline friend’s birthday party, but they are still a great indicator of a cat’s age. The milestones are: • A kitten’s first teeth appear between two to four weeks. • Their permanent white teeth come in at around four months. • Yellow stains (aka tartar) on a few teeth can mean your cat might be between one or two years old. • If the stains appear on all teeth, the cat is likely at least three to five years old. • Missing teeth are usually a sign that your cat is a respectable senior, between 10 to 15 years of age. • But keep in mind that some cats can just have worse teeth than others regardless of their age.

senior care

Cat Dental Care

3 mins read

Dental disease in cats is one of the most common conditions seen by vets today. It can also be very painful, especially if left untreated. However, the good news is that – unlike many health problems – it is usually preventable through proper dental care for cats.

Health

Feeding & Nutrition

Cat Acne and How to Treat It

4 mins read

Cats are susceptible to developing acne just as us humans. Here is what you need to know if you start noticing stubborn pimples that won’t go away. Unfortunately, acne is not a problem reserved for humans. Cat acne also exists and can affect felines quite often. Although it’s still unclear why it develops, there are a few things a cat owner should know to help their pet get back to their normal self. Keep reading to find out how feline acne manifests and what cat acne treatment is most effective in alleviating the condition. What is cat acne? Cat acne, or follicular keratinization as it’s officially known, forms when the hair follicles are blocked due to an excessive production of keratin, a protein found in the skin. In cats, acne mostly forms around the chin area, which is why it’s commonly referred to as cat chin acne. What does cat acne look like? Cat acne manifests itself as small bumps accompanied by blackheads or whiteheads, similar to humans. But on a cat’s skin it can often take an appearance that looks more like dirt than pimples, which is why many owners don’t even notice the skin condition. Severe cases can lead to hair loss, redness and even bleeding. What causes cat chin acne? The causes of cat acne are still largely a mystery. It is believed that plastic can encourage the breakout as it’s been mostly noticed in cats that use plastic bowls for food and water. Poor grooming, especially in older cats, can also lead to acne. But there are a series of underlying conditions that can have a contribution as well: • Poor immune system. • Stress. • Food allergies. • Hormone imbalances. • Hyperactive sebaceous glands.

Health

5 Tips to Improve Your Cat's Gut Health

3 mins read

From digestion to immunity, your cat’s gut health plays a major role in their overall health and happiness. Below are 5 simple and effective tips to help you care for the health of your cat’s intestine. 1. A balanced diet An appropriate well-balanced diet for your cat’s metabolism is a great way to improve your cats’ gut health. Therefore, choosing a diet adapted to your cat’s needs is a key factor: choosing a cat food specially formulated to help support your cat’s natural defences can help. Consumption of heat-treated lactobacilli has been proven to help support natural antibody production in your cat’s intestinal tract, while Omega-6 acids, and other selected nutrients, help support a healthy skin and a radiant coat. On the contrary an unbalanced diet can be harmful for your cat’s gut health. Avoid all food that could be toxic (such as garlic, chocolate or avocado), food that could cause wind (e.g. cabbage beans) or food that could lead to weight gain (human food tidbits). 2. Grooming Our cats love being pampered!! Make the most of it and groom them regularly: not only will you love hearing them purr, but by grooming them you will also help prevent them from ingesting large quantities of hair, which can cause constipation and affect your cats gut health. 3. On your marks…Ready? Play! Exercising holds many benefits: not only does it stimulate your cats intestine, which is useful for regular bowel movements, but it also helps you to keep your cat‘s weight and stress levels under control. 20 minutes of exercise daily, split into two different sessions, will boost your pet’s energy level and strengthen your relationship. 4. Take it easy She who goes slowly, goes healthily: cats are particularly sensitive to diet changes and modifications. Should you change your pet’s food it is recommended to proceed step by step.

Health

Feeding & Nutrition

8 Cat Myths and Misconceptions

5 mins read

Over the years, cats have baffled just about everyone – from owners to behaviourists and even scientists. Because of their mysterious nature, there are numerous cat myths and rumours that are commonly believed, but just how true are they? Cats are enigmatic creatures that many people struggle to understand. Over the years, this has seen our furry friends shrouded in a variety of myths, including some outlandish rumours that even reported that they were in league with the devil! The majority of cat myths have since been debunked thanks to science and lashings of common sense. Keep reading to find out the truth behind the butter on cats’ paws rumour, if black cats are bad luck and more. 1. The truth behind the black cat myth The black cat myth is perhaps one of the most common tales out there and chances are you’ve heard someone telling this story. In the UK, Europe and most of America if a black cat crosses your path, people claim it means bad luck is coming your way. In Germany, however, it’s direction specific and if a black cat crosses from right to left it means bad luck, but if the cat moves left to right it’s actually considered good luck. Additionally, in Japan it’s actually thought to be very lucky, especially for single women as a black cat promises good suitors are on the way. Debunked: The black cat myth is, of course, untrue and likely came about due to the fact that black cats were thought to be the pets of witches in medieval times. Unfortunately, this rumour is still quite widely believed today and black cats frequently find their way to rescue centres or have difficulty finding new homes. 2. Saved by a cat’s whisker A cat’s whiskers almost seem to give them super powers, so it’s only natural that people came to assume that these were good luck charms. So much so in fact, there’s a popular cat myth that if you put a whisker in a white bag and place it in your car it will help to prevent accidents, theft and breakdowns – some people even claim it can help you avoid speeding and parking tickets! Debunked: While we really wanted to believe this one, the cat whisker myth is not true and probably came about because cats so rarely lose their whiskers. 3. Cats were responsible for the plague Yep, you heard that right. In the middle ages people thought that cats were responsible for spreading the plague. This was due to the fact that they thought cats were in league with witches, warlocks and ultimately, the devil. Many people in the middle ages believed that the devil was to blame for all the horror of the black death and they began destroying ‘his loyal servants’ – cats. Debunked: It was actually a type of flea that lived on rats that spread the plague. Funnily enough, the destruction of cats meant that the rat population thrived, and the Black Death spread faster than ever.

Behaviour & Training

Bad Breath In Cats

4 mins read

If your feline friend is suffering from bad cat breath, often called halitosis, we firstly recommend you take them to visit the local vet. Your vet will be able to examine your cat’s teeth and mouth to check there isn’t a serious issue causing your cat’s bad breath. Keep reading to find out about the possible causes of feline halitosis. Causes of bad breath in cats There are several possible causes of bad breath in cats. These are some of the most common: 1. Diet The food your cat consumes can often be a cause of bad breath. If you’re asking yourself why your cat’s breath smells, it might be a good idea to look at what they’re eating. If you have taken your cat to the vet and ruled out any oral health issues, then their diet may well be the cause. Occasionally wet and soft cat food can cause bad cat breath as it can stick to a cat’s teeth, which tends not to happen with dry food. 2. Gingivitis Gingivitis is an inflammation of the gums. It occurs when an accumulation of plaque and bacteria builds up in your cat’s mouth over time. Gingivitis can be uncomfortable for your cat and may cause bad breath in cats. 3. Periodontal disease Periodontal disease can also develop when a cat is suffering gingivitis for a prolonged period of time. If the gingivitis is left untreated it can cause tartar (hardened plaque) to build up underneath a cat’s gums which creates little pockets of space. These pockets are the perfect breeding ground for bacterial growth and this can lead to periodontal disease, another common cause of bad breath in cats. 4. Coprophagia and pica Coprophagia is the term for a cat who is eating their own or other animals’ faeces. Pica is a medical issue in cats where it regularly eats non-food items. Both of these issues can cause bad cat breath. If you suspect your cat has been eating something they shouldn’t, it’s best to take them to the vets. 5. Stomatitis Feline stomatitis occurs when the whole of a cat’s oral cavity becomes severely inflamed. One common symptom of stomatitis is very bad cat breath. It’s important to book a consultation with your vet if you notice your cat’s breath has a strong, foul smell to it. Read our guide to stomatitis in cats for more symptoms and advice. 6. Kidney disease On very rare occasions, kidney disease can cause bad breath. There are two different types of kidney diseases that your cat could suffer from. The first is acute kidney failure and the second is chronic kidney failure. There are a few different symptoms that could be a sign of kidney failure, such as vomiting, weight loss and bad cat breath. Read our guide to kidney disease in cats for more information. 7. Diabetes Diabetes could also be behind a cat’s bad breath. If your cat is diagnosed with diabetes you may notice their breath have a fruity smell to it. This rare smell could be the sign of a metabolic problem with the diabetes and you should take your cat to a vet straight away. Other signs that your cat may have diabetes are a significant increase in urinating and drinking along with an increase in appetite – if you notice this and your cat hasn’t been diagnosed you should book them in to see the vet as soon as possible. Read our guide to cat diabetes for more information.

Health

Feeding & Nutrition

Bathing Cats: Everything You Need to Know

3 mins read

Cats don’t usually need baths, but there are some exceptional circumstances. If they’re rolled in something that they can’t wash off themselves, or they have long hair which has become matted, a bath might be a good idea. Most cats really dislike baths and they can find the experience very stressful. If you’re able to, just clean an isolated area, rather than getting their entire body wet. That said, there are rare occasions when bathing your cat is unavoidable, in which case there are ways to make the experience more comfortable for both of you. However, if your cat needs a bath because they’ve come into contact with toxic substances, take them to the vet first. Before you bathe your cat Get everything you need in one place, so that once you’ve started bathing your cat, everything is within easy reach. You’ll need: • A large plastic bucket, sink or bath (lined with a non-slip floor mat) to use as a cat bath. • Specialist cat or kitten shampoo. Find a mild all-rounder with no harsh chemicals or perfumes. Never use human shampoo, as it’s unsuitable for cat hair and skin due to the difference in p H levels. • A cat conditioner if required. Again, don’t use conditioner for human hair. • A towel or two. • A brush to help remove matts and knots. Bathing your cat

Health

Behaviour & Training

Cat Fleas: Causes, Prevention and Treatment

7 mins read

Cat fleas are very normal, and they’re the most common reason for a cat to develop a skin problem. Introduction to cat fleas The most common type of flea found on cats is the cat flea (Ctenocephalides felis), but rabbit and hedgehog fleas can also show an interest in your cat! Flea bites are itchy for all cats, and can lead to some developing allergies (known as flea-allergic dermatitis). As if fleas weren’t pesky enough, they can also provide a thriving environment for certain types of tapeworm, and heavy infestations can cause anaemia in kittens. However there’s no need to worry, as there are a number of different cat flea prevention options for you to look at. What are cat fleas? Cats are excellent groomers, so it might be tough to imagine your preened pet catching parasites! The most obvious sign that your cat has fleas is persistent scratching, or sometimes over-grooming, which can result in bald patches on their coat. If your cat develops a flea allergy they may also have scabs and red, sore areas on their skin. Regularly grooming your cat won’t necessarily prevent parasites, but it will at let you have a chance to check their fur for any signs of unwanted visitors, so that you can quickly seek treatment. Cat fleas are dark brown and 1-2mm long. You might spot them in your carpet or notice tiny black specks of flea waste in your cat’s fur during combing. A good way to test for fleas is to put these black specks onto some damp tissue paper – if it is from a flea, the specks will turn red because of the digested blood they contain. Fleas thrive in warm, humid environments, which means late summer is the peak season for fleas on cats, however central heating in the cold season means that flea prevention is a must all you round.

Health

Cat First Aid

6 mins read

There’s nothing scarier than when our pets are unwell or hurt and we often naturally go into a panic as we don’t know what to do. At Purina, we’ve created this guide to cat first aid to help you keep your pet calm and comfortable until you can reach your veterinarian. Our cats are explorers at heart, whether it’s climbing the tree in the back garden or wandering off to investigate another cat ’s territory. Unfortunately, this love of adventure can sometimes land them in trouble and you may find yourself in need of some cat first aid skills. At Purina, we’ve put together this guide of essential cat first aid tips so you can provide help straight away, giving you valuable time until you can get them to your vet. How to tell if a cat is in pain Cats are very secretive creatures and because of this we don’t always know if they’re in pain, so it can be hard to know when they need cat first aid. While it will largely depend on the specific illness or injury your pet has, a few of the most common cat illness or sickness symptoms they’ll display are as follows: • Hiding, such as in a dark place or in their cat igloo • Rapid and shallow breathing • Growling, hissing or crying • Aggression both towards people and other pets in the home • Sleeping more often • Lack of appetite • Obsessive licking of a particular area • Lack of self-grooming • Reluctance to move or engage in cat or kitten play • Change in toileting • Limping or difficulty getting around Cat first aid When your cat is in pain or suffering, knowing how to react can often make a huge difference. You’ll need to try and keep a level head and take deep breaths and remain calm, as your cat will likely be stressed and scared. The last thing you’ll want to do in an emergency situation is to make it worse by panicking, as cats are masters of sensing how we’re feeling. The first thing you should do is contact your vet. By phoning them they’ll be able to prepare for your arrival, and if it’s an emergency they may try and talk you through some basic cat first aid via the phone too. Never give your cat medicines intended for human use as these may be poisonous and cause an adverse reaction.

Dog Care

Wet or Dry Dog Food?

4 mins read

Most dogs love nothing more thanmeal time! As soon as you open theirfavouritefood they’ll run in with their tails wagging, whether they’re eating a dry kibble or a wet food. Both wet and dry dog foods are nutritionally complete andbalanced, andwill provide your canine friend with everything they need for their health and happiness. But you might have wondered what the benefits are, and which your dog will prefer. • What is the difference between wet and dry dog food? • Which one is 'better'? • How can you choose between them? Read on to find out more, and help you decide whether your dog will prefer wet or dry dog food. Wetdogfood contains more water Wetdogfood, of course, contains more water than dry kibble. This means that each meal will appear slightly larger, meaning there’s ‘more’ for your dog to eat, and each meal will last longer too. This water is also a small source of hydration, which is helpful if your dog doesn’t drink as much as they should. Even so, if you serve wet food ensure they always have a bowl of clean fresh water on hand! Many types of wet food also come in portion sizes, such as individual cans or pouches, which makes serving your dog very easy.

Feeding & Nutrition

Dog Allergies: Symptoms, Triggers and Treatment

5 mins read

Just like us, our dogs can suffer from certain allergies. Discover what the most common dog allergies are and how they’re diagnosed with Purina. Dog allergies are a reaction to foreign substances in your dog’s immune system – which is the same cause of allergic reactions in humans! Unfortunately, where it’s relatively simple to diagnose allergies in humans, it’s usually quite difficult for dogs as there are many different types of allergies and the symptoms often overlap. This makes it hard to understand which allergies they’re actually suffering from. If you suspect that your dog may be suffering from allergies, you may be wondering about the potential dog allergy symptoms and when to seek help from your vet. Keep reading to find out everything you need to know. Dog skin allergies Skin allergies, also known as allergic dermatitis is one of the most common types of dog allergies. These are usually caused by reactions to flea bites or their surrounding environment such as pollen, dust or mould.

Health

Outdoor Dog Games

7 mins read

Thinking of new and exciting games to play with your pooch can be difficult, especially if you’ve exhausted the thrills of ‘hide and seek,’ and want to play a more exciting game than ‘fetch.’ With our list of outdoor dog games, you can be more adventurous at playtime and enjoy the great outdoors come rain or shine! 1. Teach your dog to catch a Frisbee Playing flying disc, or Frisbee, is a great alternative to throwing a stick or a ball and it’s an excellent form of exercise too! If your dog is already good at catching toys and bringing them back to you, they’ll be quick at learning how to play with a Frisbee and the game will be even more fun for the both of you. All you need to get started is a Frisbee and the great outdoors! Begin your game by throwing the Frisbee lightly, and once your dog has gotten used to catching and retrieving you can start to increase the height and the distance of each throw. This outdoor dog game is great if you’re short on time and aren’t able to go on a long daily walk. The quick bursts of energy spent running to catch the Frisbee and bringing it back will tire your enthusiastic dog out in no time!

Behaviour & Training

Toilet Training Your Dog

9 mins read

Bringing home a new puppy is such an exciting moment and one you’ll never forget! Although there’s a lot to learn, one thing you’ll want to teach them as soon as they step paws into your home is house training. You won’t have to wait long to discover that puppies pee a lot – sometimes up to 12 times a day! It’s your job to work out when they need to go outside, and teach them what to do once they get there. Keep reading to discover how to house train a puppy and learn how to notice the warning signs of when nature calls. How long does it take to toilet train a puppy? It will take between four to six months for your puppy to be fully house trained, but it will depend on their size, age and ability to learn. Some puppies can be toilet trained really quickly in a few weeks, whereas for some dogs it may take longer and could be up to a year. How to tell when your puppy needs to go to the toilet

Puppy Care

Behaviour & Training

Dog Nutrition for a Balanced Diet

4 mins read

To keep them healthy, happy and active for as long as possible, your dog's diet needs the right balance of six major nutrient groups: protein, fats/oils, vitamins, minerals, carbohydrates and water. Did you know that the nutritional requirements for dogs include 37 different essential nutrients through food alone?

Feeding & Nutrition

Harmful Substances and Foods for Dogs

5 mins read

There are many common foods that dogs can’t eat and non-food substances, including plants, which are potentially poisonous. Some of these you’ll know, while others might come as a surprise. Many foods, medicines and plants which are safe for humans, can be toxic to our pets. In fact, some common household items can be life-threatening for dogs. We’ve put together this comprehensive guide so you can learn about poisonous foods for dogs, which plants to avoid and what chemicals to always keep out of reach of your four-legged friend. Some of the items on this list may surprise you! What foods can'tdogs eat? We all love to treat our pups to the occasional treat! While some human foods are fine in moderation, others should be avoided entirely. Harmful foods for dogs include: Certain fruits and vegetables Many fruits and vegetables are fine for dogs to eat in small quantities, butcan pose a choking hazard if they're notcut into small piecesand fed under supervision. However, the following foods should be avoided, and can be very toxic, even in small amounts: • Raisins. • Sultanas. • Grapes. • Onions. • Garlic. • Some kinds of wild mushrooms. Other plants that can cause toxicity in dogs when eaten in largequantitiesinclude: • Rhubarb (mainly leaves). • Potato leaves and stems. • Tomato leaves and stems. • Apple seeds, Cherry pits, Apricot pits, Peach pits, present a small risk only but can cause obstructions in the digestive system.

Feeding & Nutrition

Health

Common Dog Digestive Problems

8 mins read

Your dog’s digestive system can normally look after itself, as long as it is getting the right food and nutrition. But even with your care it can sometimes encounter unexpected problems. Your dog loves the nutritious food and occasional treats you give them – a great meal time is all part of their fun and active lifestyle! When their food is such a source of excitement for them and a pleasure for you, it can be easy to forget about keeping an eye on their digestive health. But there’s no need to worry – many of these problems are easily solved through a change in diet. Keep reading to find out about keeping your dog’s digestive health in order, and common problems to look out for. General dog digestive health Your dog’s digestive system is fairly hardy (just think what they’d eat if they were allowed!), but it’s a good idea to monitor their appetite anyway. As well as what you feed them, remember that your family and friends naturally love giving your dog a bit of extra fuss, attention and treats too! Here are some general tips for feeding your dog: • Your dog will enjoy a good quality, complete dog food most, as not only will it have the right balance of nutrients, a good level of palatability will ensure they really enjoy it. • Tempting as it is, adding human food to a nutritionally complete and balanced commercial dog food can cause digestive problems in dogs. • Your dog probably knows all kinds of tricks to persuade you to give them table scraps! Firmly but kindly ignore ‘begging behaviour’ for additional food. • When your dog is focused on getting table scraps, give lots of hugs, praise and playtime instead, which you’re both able to enjoy! • It’s best to feed your dog at regular scheduled times. Use the correct amount of food to maintain your dog’s optimum body condition so they stay in tip-top shape. To find out more, check out our guide to feeding adult dogs. General causes of digestive disorders in dogs In an ideal world our dogs don’t have any problems with their digestive systems, but of course you can’t always prevent illness.

Health

Feeding & Nutrition

Can Dogs Eat Bread?

3 mins read

As humans, we eat a lot of bread on a daily basis, but can our dogs eat bread too? Find out all you need to know on whether bread is good for dogs and the types to avoid with our guide. Bread is a staple to the human diet, with most of us consuming it in some regard on a daily basis. Whether it’s toast for breakfast, sandwiches for lunch or a big slice of crusty bread to go alongside a stew or soup for dinner, it’s safe to say as a species we eat a lot of bread! As a nation of dog lovers, we love to share everything with our dogs and when they’re giving us their best puppy dog eyes as we tuck into our food, it begs the question: can dogs eat bread? We’ve put together this guide to tell you everything you need to know from is bread good for dogs to the types to avoid. Can dogs eat bread? Yes and no. Dogs can eat small amounts of plain white or brown bread, but it should be only given as the very occasional treat. There are some types which may be toxic to your pup and will contain added extras such as nuts – macadamia nuts are toxic and all nuts are high in fat, which isn’t good for dogs. Plus, breads with chocolate chips, raisins, onions, garlic and some dessert bread may also contain xylitol, so always be sure to double-check the ingredients first.

Feeding & Nutrition

Health

Colitis in Dogs: Symptoms and Treatment

4 mins read

Colitis in dogs is a condition that can cause your four-legged friend to have diarrhoea which can be quite painful, but luckily, with the correct treatment, colitis can go away relatively quickly. Find out all you need to know about the possible symptoms and the treatment options with this guide. There are numerous conditions which may cause your four-legged friend to have diarrhoea, one of which is colitis in dogs. This is very unpleasant for them and can make it painful to go to the toilet, so it’s important that veterinary help is sought as soon as possible for diagnosis and prompt treatment. If you suspect your dog has colitis, keep reading to find out about the symptoms of colitis in dogs and the current treatment options available. What is colitis in dogs? Colitis in dogs is a condition that refers to the inflammation of the large intestine or colon. It will commonly display as diarrhoea or loose stools which will usually contain fresh blood and mucus. Additionally, these stools may be difficult to pass and can cause pain when toileting. What causes colitis in dogs? There are numerous possible causes of colitis in dogs, from eating anything unusual to something more long term such as irritable bowel syndrome. The most common causes are:

Health

Feeding & Nutrition

Dog Brain Games

4 mins read

Classic games like ‘fetch’ are lots of fun for you and your dog, but exercise isn’t just about running around. Mental exercise is important too, as it can help fight boredom and teach your dog great new skills. Dog brain games can help keep your pet on their toes when it’s too rainy to play outside. They’re also great for dogs of any age – brain games for puppies challenge their developing brains and keep them learning new skills. They can also help keep adult dogs stimulated and may even help senior dogs stay alert and active. We’ve put together five of our favourite brain games for dogs. 1. Treasure hunt This is a great brain game to test your dog’s thinking skills! Hide pieces of your dog’s favourite treat around the house (or if it’s nice outside, the garden) and let them hunt for a tasty reward. Your dog will have to use their nose to scent out the prize. Every time you play this dog brain game, hide the treats in increasingly difficult places to keep things interesting. If your dog loves to follow scents (for example, if you have a scent hound) try leaving a ‘trail’ around the house or garden for them to follow. Just take a delicious-smelling treat, touch it on surfaces around the house in a continuous trail, and hide it at the end. 2. Brain training toys A really simple brain game for dogs involves hiding treats inside a special toy. There are many toys you can buy for this purpose – just put some of your dog’s favourite treat inside, and watch them try to release it. This may involve rolling their toy a certain way, squeezing it, or using sheer determination. Whichever toy you choose, it will help spread their treats or food out over a longer period of time, as well as keeping them occupied.

Behaviour & Training

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Partnering to promote pet adoption

Partnering to Support Pet Adoption

Every pet deserves a loving home.

At PURINA we believe pets and people are better together and are guided by a passion for pets. That’s why we are proud to be donating over 100,000 kg of pet food each year to feed the cats and dogs of SPCA. #feedingabetterfuture

PURINA is proud to be feeding the Cats and the Dogs of SPCA and helping rescue pets to become family pets. Every year spring sees the start of kitten season with huge numbers of kittens born vulnerable and unwanted. If they’re lucky, they arrive at SPCA.

We are dedicated to assisting in the rehabilitation and re-homing of rescue pets throughout New Zealand. PURINA is proud to support a range of leading pet welfare organisations and charities that share our values, in a variety of ways – supporting those who dedicate their lives to improving the life of domestic pets, as well as organisations promoting pets as practical and therapeutic companions for humans.

Every shelter pet deserves a second chance at life. Through adoption, our four-legged friends are able to leave their pasts of neglect and abandonment behind them and become beloved family members and lifelong companions.

How can you help

Adopt a pet

Welcoming an SPCA pet into your home not only saves their life, but it also creates a space at the SPCA for a new pet that needs a home.

Foster a pet

Fostering an animal is a great way to rescue an animal in need. Every animal that you foster is given a second chance at life – and the more you foster, the more lives you can help save.

Volunteer

Support the SPCA by donating your time, there are a range of volunteer options to suit you.

Donate

There are many ways that you can help the SPCA give animals in need the second chance they deserve. Be it a regular donation or a one-off gift, your love and support can help save many lives.

For Pets and People

For Pets & People

Strengthening the Bond Between Pets and People.

At Purina, our purpose is to enrich the lives of pets and the people who love them. We do more than create high-quality nutrition. We work to strengthen the bond between pets and people in meaningful, lasting ways.

Pets bring comfort, joy and real health benefits. They lift spirits as therapy animals, offer independence as service companions, and teach empathy and responsibility to children.

We support people and pets in times of crisis through charity partnerships, and we work with local communities to bring this purpose to life. At Purina, it’s about doing more of what matters most.

Purina Pet Club

Unleashed by PURINA

About Unleashed

Unleashed connects with disruptive pet tech and pet care startups to enrich the lives of pets and the people who love them.

Unleashed is Purina’s accelerator program for disruptive pet tech and pet care startups. We connect with innovators pushing boundaries in nutrition, health, and services to help shape the future of pet care. By supporting new ideas and breakthrough technologies, we’re working to create smarter solutions that enrich the lives of pets and the people who love them.

Purina Pets at Work

Purina Pets at Work

At Purina, we have been championing the benefits of a pet-friendly workplace for over 20 years, and we believe a day at the office is made better with the companionship of your pets.

The benefits of pets in the workplace can include increased employee wellbeing and collaboration, reduced stress and anxiety, and encouraging more healthy breaks.

In most of our Nestlé Purina offices globally, you will find pet-friendly spaces, and our friendly Pet VIP teams are always happy to share our top tips for enabling a pet-friendly work environment.

Ready to welcome pets into your workplace?

Request your Purina Pets at Work toolkit - packed with tips, tools and inspiration to help you create a pet-friendly office.

Purina Institute

The Purina Institute is a global professional organisation founded on a simple idea: science is more powerful when it’s shared.

As part of one of the world’s largest food and nutrition research networks, the Institute partners with veterinary professionals and scientific leaders around the globe. Together, they champion breakthroughs in nutrition that help pets live longer, healthier lives.

By sharing the latest findings in accessible, actionable ways, the Purina Institute helps veterinary experts bring nutrition to the forefront of pet health conversations — every day, in every clinic.

Purina Cares Volunteering

Purina Cares Volunteering

Each year, Purina teams across Asia, Oceania and Africa come together to help make a positive difference in our communities.

From shelter cleanups to cleaning waterways, our employees bring our purpose to life — showing how small acts of care can lead to big impact.

In 2024, over 1,000 volunteers stepped up during Purina Cares Month to help pets and people in need.

Our Community Partners

Supporting pets and the people who love them.

At Purina, we believe pets and people are better together. We proudly support pet rescue groups and animal shelters that help connect pets with loving homes. We believe in the power of the pet–human bond and are committed to supporting community organisations and initiatives that improve the health and wellbeing of people and their pets.

Shelter Support

Purina Cares

Purina Institute

Pets at Work

Unleashed by Purina

Sustainability

Caring for Pets Means Caring for the Planet.

You want a cleaner, safer world where you and your pet can thrive, and so do we.

At Purina, we’re committed to protecting the planet we all share for future pet-loving generations. That’s why we’re taking meaningful action towards climate, supporting regenerative agriculture, and promoting circularity in our value chain.

Reduce Greenhouse Gas Emissions

Climate

We’re working toward a 50% reduction in greenhouse gas emissions by 2030 and aiming for Net Zero by 2050.

100% Renewable Electricity

Since 2022, 100% of the electricity used in our factories across Australia, New Zealand, and Thailand has come from renewable sources.

Supporting Soil Health

We partner with farmers to implement regenerative agriculture practices — like cover cropping and no-till farming — that enrich soil, capture carbon, and protect biodiversity.

Maintaining Zero Waste Operations

All Purina offices and factories around the world maintain zero waste for disposal, helping reduce our environmental footprint every day.

Recipe Changes

We’re choosing lower-impact ingredients that reduce our carbon footprint, without compromising on nutrition or taste.

Purina’s Recyclable Packaging Innovations

We believe future generations deserve clean, healthy spaces to live and play. That’s why we’re working toward a future where none of our packaging ends up in landfill.

We’re committed to making 100% of our plastic packaging recyclable. Today, 72% of our portfolio is already designed to be recycled—either recyclable now or in future systems.

Purina Believes in Water Stewardship

Purina takes water conservation seriously, not just in our factories, but also in our communities.

Across our operations, we’re working to reduce water use, especially in high-stress areas. We monitor for leaks, train teams on efficient water practices, and use only what’s needed to clean and cook responsibly.

And we’re not stopping there. We're committed to continuously finding smarter ways to conserve water and care for this shared resource — now and for future generations.