PURINA: Your Pet, Our Passion

TO ALL PET LOVERS: We would like to assure you that we are considered an essential business. Purina is operating as normal, our supply chains are open and all efforts are being made to ensure we can keep the stores stocked with product as best as we can during these uncertain times. We ask everyone to shop as normally as possible and to be considerate to ensure everyone can get the food they need for their pets. Please be kind, patient and considerate to other shoppers and all store staff during what is an unsettling time for all. Enjoy the extra time at home with loved ones, your pets will no doubt love having you home. We are still here for you, if you need any assistance our Pet Care Advisors are still available on 0800 738 847 or AskPurina@nz.nestle.com.



PRO PLAN Performance Extreme 32/30 is a highly nutritious and high energy product specifically formulated for adult dogs in times of high intensity exercise.



Check out the PRO PLAN website for more information on our range.

3 weeks challenge

PRO PLAN Performance Extreme 32/30 Chicken Formula Adult Dog Food

Formulated based on advanced dietary science, PRO PLAN Performance Extreme is a high energy formula with concentrated nutrients to release that potential energy, enabling your dog to maximise their performance.

Whether they’re working or competing, hunting or herding, every active dog faces unique challenges. Help your dog meet those challenges with targeted nutrition from the PRO PLAN Performance platform.

PRO PLAN Performance Extreme 32/30 is formulated to meet the nutritional levels established by AAFCO (Association of American Feed Control Officials) Dog Food Nutrient Profiles for Adult maintenance. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian. Made with high quality ingredients.

  • 32% protein and 30% fat to deliver the high energy demands of professional dogs, working under extreme conditions
  • High performance nutrition helps extend the career of working dogs and their quality of life
  • Concentrated nutrition to fuel metabolic needs and maintain lean muscle for dogs working under extreme conditions
  • Nutrition from high level of quality protein promotes oxygen metabolism (V02 MAX) for increased endurance
  • Healthy joints for mobility supported by Omega 3 fatty acids and glucosamine
  • Scientifically proven antioxidants to boost immune defence
  • No added artificial colours, flavours and preservatives

Recommended Feeding Amount

Activity Level 10kg 15kg 20kg 25kg 30kg 35kg 40kg 45kg 50kg 55kg 60kg
Grams per day when intense activity 294g-370g 386g-486g 486g-589g 543g-684g 614g-773g 681g-857g 745g-937g 806g-1014g 865g-1089g 922g-1160g 977g-1230g


Feeding Instructions: Clean, fresh water should be available at all times.

PRO PLAN Performance Extreme 32/30 is a highly nutritious and high energy product specifically formulated for adult dogs in times of high intensity exercise. It should not be fed in times of low or medium activity, or during growth and reproduction. Growing puppies, reproducing females, resting or less active adult dogs can be fed PRO PLAN Performance All Sizes All Life Stages product following appropriate feeding instructions.


Using the Feeding Table: The recommended daily feeding amounts indicated above are based upon the nutritional needs of a very active adult dog. It is advised to feed these amounts in two separate meals per day and allow at least two hours between a meal and intense activity period. Nutritional needs may vary significantly amongst individual dogs of the same body weight depending on breed, body condition, age, workloads and environment. We recommend to monitor your dog’s body condition on a regular basis and adjust feeding quantities accordingly.


Monitor your dog’s body condition: To help your dog maintain an ideal body condition, monitor your dog’s weight on a regular basis, making sure their ribs are easily felt and their waist is visible when viewed from above. Maintaining an ideal body condition can impact your dog’s lifelong health.



Chicken and Fish Products (Dehydrated Chicken and Fish protein and Chicken – sources of glucosamine); Animal Fat (Chicken Oil, Tallow and Fish Oil – source of EPA/ DHA); Oats and Wheat Protein; Whole Grain Wheat and Rice; Beet Pulp Fibre; Minerals, Vitamins, Amino Acids and Natural Flavours (including Calcium, Phosphorous, Iron, Potassium, Sodium, Choline, Zinc, Copper, Magnesium, Selenium, Vitamins B1, B2, B3, B5, B6, B12, Folic Acid, Vitamins A, D, C and E); Natural Anti-oxidants with Lecithin.

Crude Protein (Min) 32.0%
Crude Fat (Min) 30.0%
Crude Fibre (Max) 2.0%
Calcium (Ca) (Min) 1.0%
Phosphorus (P) (Min) 0.8%
DHA (Min) 0.1%
Glucosamine (Min) 550mg/kg
Vitamin C (Min) 90mg/kg
Vitamin E (Min) 460IU/kg
Omega 3 Fatty Acids (Min) 0.5%
Omega 6 Fatty Acids (Min) 2.0%
Metabolizable Energy (ME) 4640kcal/kg*

*Calculated based on NRC 2006 equation.

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