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Your Pet, Our Passion.

TO ALL PET LOVERS: We would like to assure you that we are considered an essential business. Purina is operating as normal, our supply chains are open and all efforts are being made to ensure we can keep the stores stocked with product as best as we can during these uncertain times. We ask everyone to shop as normally as possible and to be considerate to ensure everyone can get the food they need for their pets. Please be kind, patient and considerate to other shoppers and all store staff during what is an unsettling time for all. Enjoy the extra time at home with loved ones, your pets will no doubt love having you home. We are still here for you, if you need any assistance our Pet Care Advisors are still available on 0800 738 847 or

Purina One Chicken Dog Treats

PURINA ONE Adult True Instinct Bites With Farm Raised Chicken Dog Treats

Purina One Chicken Dog Treats
  • Help satisfy your dog’s natural instinct with these tender, protein-rich dog treats.
  • No artificial flavours or colours
  • 200+ treats per bag
  • Under 3 calories per dog treat
Available sizes:
Product overview

PURINA ONE TRUE INSTINCT Bites With Farm Raised Chicken – Dog Treats

Help satisfy your dog’s natural instinct with these tender, protein-rich dog treats. Made with real chicken as the #1 ingredient, these bite-sized treats will drive your dog wild from treat time to training time… and anytime in-between.


  • Real chicken is the #1 ingredient
  • No artificial flavours or colours
  • Ideal for training
  • Protein-rich dog treats
  • Under 3 calories per dog treat
  • 200+ treats per bag
Ingredients & nutrition


Chicken, soy protein concentrate, soybean meal, corn gluten meal, ground wheat, ground yellow corn, glycerin, sugar, wheat gluten, water, phosphoric acid, beef fat naturally preserved with mixed-tocopherols, salt, sorbic acid (a preservative), natural hickory smoke flavour, L-ascorbyl-2-polyphosphate (Vitamin C), Vitamin E supplement, calcium propionate (a preservative), naturally preserved with mixed-tocopherols. A-4196


Guaranteed Analysis

Crude Protein (Min) 23.0%
Crude Fat (Min) 4.0%
Crude Fibre (Max) 3.5%
Moisture (Max) 27.0%


Calorie Content

2915 kcal/kg
2.5 kcal/cup
Low calorie treat

Feeding guide

Feed as a treat to your adult dog. This product is a treat and is not intended to be fed as a meal. The calorie intake from treats should not exceed 10% of a dog’s total daily calorie requirement. If treats are given, the amount of food should be reduced accordingly.


Weight (kg) Amount to Feed
2.3 – 4.5 kg 5 treats
5.0 – 6.8 kg 10 treats
9.1+ kg 15 treats

Provide adequate fresh water in a clean container daily.


For your pet’s health, see your veterinarian regularly.


It’s Not For All Dogs

PURINA ONE TRUE INSTINCT formula is specifically formulated for adult dogs. If you have a puppy, or a pregnant or nursing dog, feed PURINA ONE SMARTBLEND Healthy Puppy Formula.

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