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Your Pet, Our Passion.

TO ALL PET LOVERS: We would like to assure you that we are considered an essential business. Purina is operating as normal, our supply chains are open and all efforts are being made to ensure we can keep the stores stocked with product as best as we can during these uncertain times. We ask everyone to shop as normally as possible and to be considerate to ensure everyone can get the food they need for their pets. Please be kind, patient and considerate to other shoppers and all store staff during what is an unsettling time for all. Enjoy the extra time at home with loved ones, your pets will no doubt love having you home. We are still here for you, if you need any assistance our Pet Care Advisors are still available on 0800 738 847 or

Woman walking a dog outside

About Us

We believe that pets and people are better together.

Our Story

The bond between pets and people is truly unique. Built on shared companionship, experiences and love, it inspires our belief that when people and pets bond, life becomes richer. That’s why we’ve been developing great tasting, life-enhancing food for cats and dogs of all ages and lifestyles for over 125 years.

Our portfolio of much-loved brands touches millions of lives every day. By offering a wide range of prices and nutritional quality – from good to exceptional – we make sure that complete and balanced nutrition is available to everyone.

As pet lovers and owners ourselves, we know how quality nutrition can help pets and their owners live happier, healthier and longer lives together. Creating richer lives for pets and the people who love them is what we do best and why we exist.

Pets and people are better together. 

Woman sat outside with dog
Our Purpose

Purina’s Global Purpose is: Creating richer lives for pets and the people who love them. Our purpose builds on our heritage and our belief that when pets and people bond, life becomes richer. This is our motivation which inspires our local team everyday. #BetterWithPetsNZ

Woman crouched down with dog near a tree
Our Ambition

Our approach is to listen to our stakeholders, understand what matters most to them, what questions they have and what areas they want Purina to focus on at both local and global level in order to be the number one trusted PetCare company in New Zealand.

Our Vision

As we evolve and transform Purina from a pet food company into a pet care ecosystem, we will explore new ways to deliver best in class pet owner experiences and fulfil our purpose to create richer lives for pets and the people who love them.

It is only by combining our pet food expertise and portfolio strength with new business models and partnerships that we will help more people experience the amazing benefits pets bring to our lives.

Building the Purina ecosystem to become the NZ’s leading pet care provider, from our core of life-enhancing nutrition through to the experiences pet owners are seeking, beyond just food.

It's rooted in our purpose, and as we help more people to experience the amazing benefits pets bring to our lives, then we will make our ambition a reality and deserve to be seen as the most trusted pet care choice among pet owners for the lifetime of their pet.

Meet Our Local Team

We’re pet lovers and owners too.

We’re focused people and expert people. Passionate people and dedicated people. Cat people and dog people. Proud to be part of the wider Nestlé family. Working together every day with shared values, which are rooted in respect.

We keep it simple and focused on the things that matter most – and having fun doing it! Caring for each other and celebrating our differences. Remembering to act at speed and learn from our mistakes – exchanging knowledge and capabilities to go faster. Doing business in a way that is transparent, fair and sustainable as part of the wider Nestlé family.

 Beth & Shayla
Beth & Shayla

I am the Technical Specialist here at Purina. My role consists of producing training material, training external store staff and internal staff and also regulatory work, such as, ensuring we adhere to industry regulations, registering our products and assisting staff with technical queries.

I love working for Purina as I’m no longer a crazy dog lady on my own….there’s a heap of us!! I’m proud to work for a company that is so passionate about pets and their wellbeing. Shayla is my fur baby, she constantly makes me laugh with her silly antics and ball obsession. I don’t bring her to work (as I know I wouldn’t get anything done) but I always look forward to getting out and about with her each day after work.

Dave & Murphy
Dave & Murphy

I am the Field Sales Manager for Purina New Zealand, I look after the Field Team and work with our Supermarkets to educate our customers and grow the Pet Food category. I really enjoy working for Purina as the company has great values and a real passion for our pets.

I also love the feeling that you get when customers, friends and family start talking about their pets and they cannot resist the urge to show you photos and tell you all about what they get up to with their fur babies. Murphy was my first dog who has just turned 9 years old, his favourite toy is his duck which he tries to take everywhere he goes and he sleeps with it at night. His other passion is to dive down to the bottom of rivers and the sea to rescue rocks from drowning and bring them to shore before returning to rescue more. He also loves his dog treats. He will carry these around, tail wagging, showing them off to everyone before he heads off to enjoy them out the back under his lemon tree.

Stu & Scarlet
Stu & Scarlet

I am the South Island Regional Manager for Purina. In my role, I look to provide our retail customers with the resource needed to offer our pet owners ease of shop ability and access to our awesome Purina Brands. I have been a part of the Nestlé Purina family for almost 20 years, and during this time, it has been my passion to enrich the lives of pets and the people that love them.

I have been told that I am a “Crazy Cat Guy”… I had a good think about it, and I have to agree! In my role, I am required to travel extensively and I have been known to call home and leave a message on the answer phone for our cat. Scarlet is our beautiful Russian Blue, we found her at our local SPCA and instantly fell in love with her. She is not big on going outside and tends to just chill out around the house all day. However, she loves playing hide and seek with our son Levi. She drives us crazy both in the morning and at dinner time… she meows extremely loud, until we finally give in and open up her favourite can of FANCY FEAST. Scarlet has been known to come and hang out at the office with me… She absolutely loves the adventure!


We have a long history of supporting local charity and community organisations. Volunteering in the communities we live and work in brings many benefits, and that’s why we support our employees with the option to take paid volunteering leave days each year.

Volunteering comes in many forms, sharing professional skills through things like one-to-one mentoring, taking part in a community project, a water-way clean up or helping out our partners SPCA with fundraising. 

Mental Wellbeing

We have lots of great tools to support our people with Mental Health and Wellbeing like a 24/7 employee assistance programme for employees and their families launched by Nestlé, mental health training for all of our people, Mental Health First Aiders, and of course, our Pets at Work programme which brings tremendous health and wellness benefits to our offices and has also been endorsed by the NZ Mental Health Foundation

Inclusion & Belonging

Having a workforce that is diverse and inclusive is essential for a successful business. As part of the Nestlé family we want to build on and uphold our inclusive values. Nestlé is committed to LGBT+ inclusion, providing an open and inclusive working environment where people feel comfortable and confident enough to be themselves at work.

Our corporate values rooted in respect, our public pledge to support the UN’s LGBTI Standards of Conduct, and the group-wide roll-out of a compulsory training program on unconscious bias for all Nestlé employees have, each in their own way, contributed to moving the needle. The launch of our Nestlé Global Parental Support Policy, offering the same benefits to same-sex and different-sex couples, is also empowering members of the LGBT+ community.

Woman holding up Cat
Purina Cares
Every day we use our love of pets to go above and beyond. We know how important sustainability is, which is why we are stepping it up for the planet and our communities like never before.
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Our charity partners
We are proud to support leading charities who share our values, from pet welfare organisations to those promoting pets as practical and therapeutic companions for humans.
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Contact us

We’re here to answer all of your pet questions - there's nothing too big or small. Get in touch with us directly any time, any way. Our lines are open from 9am - 5pm, Monday to Thursday and 9am-4.30pm on Fridays.

You can also contact us via web form or email. 

For any media enquiries, please email